FOR BUILDER SALES REPS
New Home Buddy positions you as the rep agents bring buyers to — looped in early, notified instantly when a connected agent’s buyer shows interest, and equipped with branded sharing tools to keep your inventory in front of the right people.
Are you a Division President, VP of Sales, or Marketing Director? Visit the Sales Portal →
WHY BUILDER REPS USE IT
New Home Buddy isn’t another listing site or CRM. It’s how you stay in front of the agents who already drive new construction demand.
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When an agent connects with you, New Home Buddy validates you as their preferred contact on every listing for your builder. You’re the first to know when their buyer is interested, and the agent never worries about getting cut out of the deal.
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Your Personal Link shows only the homes you can sell, automatically filtered by your division and cross-sell rules. Send it once, use it forever.
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Real-time activity from your shared links shows you who’s engaged, what they’re viewing, and where to focus your time. No more cold follow-ups.
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Less admin, less guessing, less chasing. The platform surfaces the right buyers at the right moment, so your time goes to deals that are actually moving.
THE CONNECTION FEATURE
Every realtor working a new build has the same fear: getting cut out of the deal. Connections solve that — and put you on the right side of it. When an agent connects with you, New Home Buddy validates you as their preferred contact on every listing from that builder.
BRANDED SHARING TOOLS
Each tool puts your name and contact info on every home a buyer or agent sees. Cross-sell rules apply automatically, so you’re only ever sharing homes you’re authorized to sell.
PERSONAL LINK
One link that shows only your division’s homes, with cross-sell rules applied. Every link makes you look like the listing agent for the builder — and agents click “Connect” right from the link to start working with you.
Best for: Agent outreach, email signatures, networking events, business cards
LEAD GEN SEARCH
Build a dynamic, always-current search filtered by community, BTSA, agent commission, schools, or move-in date. Post it on social, send it to your agents — every link captures buyer info and updates in real time as inventory changes.
Best for: Social posts (“$5k BTSA inventory!”), Facebook groups, agent newsletters, community grand openings
CLIENT SEARCH
Build a search around a prospect’s exact needs and get notified the moment they engage with a home. Cross-sell rules honored automatically — you only show what you can sell.
Best for: Active prospect follow-ups, walk-in nurture, personalized text/email outreach
You and the agents you work with share the same core platform — but reps get a few extra capabilities built specifically for selling new construction.
Build searches around the incentives that move agents — like a "$5K BTSA Houston Inventory" Lead Gen Search. Replaces the stale PDF flyer with a live, always-current list.
Your shared links automatically include every home you're authorized to sell across your division — including cross-sell inventory. Always current, no manual updates required.
Your shared links don't interrupt agents with timed sign-up prompts. They browse freely — and click "Connect" when they're ready.
REAL REPS, REAL RESULTS
Builder sales reps across Texas are using New Home Buddy to win more agents, close more deals, and stay looped in early.
Lora Spicer
Sitterle Homes
How Sitterle Homes’ Lora Spicer Uses New Home Buddy to Connect Builders, Buyers, & Realtors in one place.
Aimee Marino
Perry Homes
Hear How Aimee Marino Uses New Home Buddy to Win More Clients and Close More Deals
Christa Mascorro
Meritage Homes
What’s the easiest way to turn inventory into leads?
THE TOP REPS’ PLAYBOOK
The reps getting consistent results all do the same things — set up once, build quality connections, then respond fast when buyers engage.
1. SET UP
It’s the link agents will use to view your inventory, see your incentives, and click “Connect” to make you their preferred rep.
2. BUILD QUALITY CONNECTIONS
Top reps share their Personal Link in 1:1 conversations all the time. But the highest-leverage play is hosting an agent workshop at your model — one lunch can earn you 5–10 quality connections.
3. WHEN BUYRES ENGAGE
The moment a connected agent’s buyer engages, you’ll be notified. Quick responses are what turn favorites into appointments — and appointments into checks.
Division Presidents, VPs of Sales, Marketing Directors, and Sales Managers get oversight of leads, rep activity, agent connections, and market intelligence — built specifically for builder leadership.
Set up your Builder Portal account in minutes. Share your Personal Link. Get connected. Win more deals.
