Press release · San Antonio, Texas · 3 min read

New Home Buddy launches national expansion plan for agents and builders

New construction search, exclusive builder incentives and branded lead capture, built around agents, coming to more markets.

The news

New Home Buddy, the technology platform that connects home builders, real estate agents and home buyers in new construction, is launching a national expansion plan built around real estate agents.

It follows today’s announcement that Marti Realty Group, co-founded by New Home Buddy’s Chris Marti, is now affiliated with Keller Williams® City-View, a KW-affiliated brokerage in San Antonio.

New Home Buddy serves five Texas markets today, and will begin expanding across the U.S.

  • Austin
  • Corpus Christi
  • Dallas/Fort Worth
  • Houston
  • San Antonio

“We didn’t join KW simply to grow our team. We joined because KW believes in entrepreneurship, has unmatched scale, and a culture that supports everything we believe.”

Chris Marti, CEO & Co-Founder, New Home Buddy

“We’re proud to welcome Marti Realty Group to KW, where our technology, education, and nationwide network will help accelerate an already exceptional business while creating even greater opportunities for affiliated agents.”

Wendi Harrelson, Divisional Leader, Keller Williams Realty, LLC

For builders, the affiliation answers a durability question.

“Builders want to know a platform will still be here in five years. Affiliating our brokerage with the largest real estate franchise in the world by agent count answers that.”

Chris Marti

Built agent-first for new construction

Listings come straight from builder data feeds, so agents see every to-be-built plan a builder offers, not just the finished homes that reach the MLS.

Exclusive filters let agents search by incentives no other site carries: builder-paid closing costs starting at a set amount, a maximum interest rate and a maximum tax rate.

Every search and home link an agent shares is branded to that agent, and every inquiry comes back to them.

Agents and builder reps, looped in together

With Connections, agents work with the builder reps they choose. When a connected agent’s buyer acts on a home that rep can sell, the rep is notified, so agent and rep are in the loop from the first click.

The buyer’s contact info stays private to the agent.

“New construction has been fractured for decades. Builder leadership, sales reps, agents, and buyers all have different needs, and no platform has served them all. We’re tying it together with innovative technology built for every seat at the table. That’s how agents and builders sell more homes, faster and easier than ever.”

Jonathan Richter, COO, New Home Buddy

Open to every agent, at every brokerage

Marti Realty Group’s affiliation with Keller Williams is New Home Buddy’s first national brokerage partnership. The platform serves agents at every brokerage the same way.

  • Agent leads and client data are never visible to KW, Marti Realty Group or any brokerage.
  • Every link an agent shares is branded to that agent.
  • Every lead it brings in belongs to that agent alone.
  • Free to join for licensed agents at any brokerage.

“New Home Buddy is not a single-brokerage tool, and it never will be. We’re the nation’s first agent-friendly resource for new construction. That means every agent, at every brokerage, in every market we open.”

James Smothers, Chief Sales Officer, New Home Buddy

What’s next

Over the 120 days after this announcement, New Home Buddy planned a series of agent-focused releases: AI-powered search, more lead capture controls on branded links, faster ways to reach builders, and deeper incentive visibility.

Agents can create a free account today. Builders can get their communities listed.

About New Home Buddy

Headquartered in San Antonio, Texas, New Home Buddy is a new construction real estate technology platform connecting home builders, real estate agents and home buyers. Every home and plan on the platform is brand new.

Listings come through direct builder data feeds, with exclusive filters built around builder incentives. The Agent Portal, Builder Portal and Sales Portal deliver branded sharing tools, lead generation and real-time analytics.

New Home Buddy: changing the way new construction homes are sold. More about us

Join us

New construction, built around agents.

Free for agents at any brokerage. Builders, get your communities listed.