7/22/2025 Feature Update: Smarter Lead Tracking, Better Filters, and Easier Signups

We’ve rolled out some BIG improvements on New Home Buddy — and whether you’re an agent or builder sales rep, these updates are designed to help you generate more leads, close deals faster, and stay organized every step of the way.

Here’s what’s new and why it matters:

• Lead Gen Search Analytics
• Better Filter Organization
• Simplified Signup and Account Migration Support

Lead Gen Search Analytics Are Here!

Lead Gen Searches just got a serious upgrade.

You can now see exactly how each search is performing with brand-new analytics — no more guessing which links are working.

Here’s what shows up under each of your Lead Gen Searches:

New Icons and What They Mean

• Filter Icon – Hover to view the filters applied to that search. Handy if you forgot what’s in it!
• Magnifying Glass Icon – Total views (aka how many times it’s been clicked).
• Finger Tap Icon – Number of home clicks (how many homes were viewed from that search).
• Heart Icon – Number of homes favorited (which prompts registration and adds them as a New Lead).
• +Person Icon – Total number of new leads captured from this search.

Why It Matters:

This is your new cheat code for understanding which saved searches are actually generating leads — and which ones you can tweak for better results. Now you’ll know which filters attract attention, which searches convert best, and where to focus your marketing efforts.

Want to boost your engagement? Try a Lead Gen Search filtered by:

• Homes with builder-paid closing costs
• USDA-qualified homes
• Inventory ready by a specific move-in date
• Specific schools or districts

🧠 Pro Tip: Create one Lead Gen Search for each niche audience you serve — like first-time buyers, military families, or empty nesters — then track which group converts best.

Check out our related guide: How to Use Lead Gen Searches (and Turn Browsers Into Leads)

Note: Analytics are also available on Client Searches.

Filters, Reorganized for Sanity (Finally!)

You asked. We listened.

Our filter system was… a little all over the place. But now it’s clean, easy to use, and grouped into logical categories to help you narrow down homes fast.

Here’s the New Filter Breakdown:

🔝 Top Bar Filters (Always Visible on Desktop)

• Price
• Beds
• Baths
• Build Status
• SqFt
• Cross-Sell Only (Builder Portal Only)

🏠 Home Filters

• Primary/Secondary Bedroom
• Additional Rooms
• Garage Bays
• Heating Fuel
• Cooking Fuel
• Available by Date

🌳 Community Filters

• Amenities
• Tax Rate
• Additional Taxation
• Has HOA
• USDA
• School System & Specific Schools
• Community

🏗 Builder Filters

• Builder (Agent Portal Only)
• Floor Plan
• Interest Rate
• Builder Paid Closing Costs
• (Builder Portal Only): Agent Commission, Bonus, Home Collections (if applicable), Divisions (if applicable)

We hope this new filter organization helps you find what you’re looking for faster!

Simplified Signup + Account Migration Support

We’ve made it easier than ever to get started — and stay organized if your professional details change.

What’s New:

New users now see: “Are you a Real Estate Agent or a Builder Rep?”

A second question asks: “Is this your first time creating an account?”

• If you say Yes, you’re good to go.
• If you say No, we’ll direct you to contact Support for an account migration.

Why This Matters:

If you switch brokerages or builder companies, your email (aka your login) may change — but your contacts, lead history, and personal link shouldn’t have to disappear.

Migrating your account ensures:

• You keep all your saved clients and leads
• You don’t lose Builder Connections or Agent activity
• You can retain your custom Personal Link extension (like /chris-marti or /austin-new-home-sales)

🛑 Without migration, your old link may still be locked to your previous email, which means you’ll lose out on branding and lead continuity.

Let us handle the migration — we’re here to make the transition seamless.

📈 What This All Means for You

Whether you’re sharing homes on Instagram, following up via text, or advertising your Lead Gen Search Links on Facebook, these updates are all about:

• Better insights
• Cleaner filters
• Smarter workflows

They’re built for speed. For results. For you.

✅ Ready to Try It?

Here’s how to make the most of these updates:

• 👉 Log into your portal and visit “Lead Gen Searches” to view analytics
• Create a new Lead Gen Search using niche filters
• Double-check your signup email — request a migration if needed
• Explore the new filter layout on the Homes page

And don’t forget: every click, view, favorite, and form submission from a public link = a new lead added automatically to your Clients tab.